customers that hunted for for automobile insurance in the last year did so via the internet. With the population of online insurance clientele broadening once a year Cam Newton Womens Jersey , additional insurance agents are using the web to promote their agency. While looking through many of these web pages we recognized agents are making some critical oversights that very well could be sending their prospects elsewhere for insurance.
1) Difficult to Pinpoint Contact Information – Let your purchasers know how to locate you. Be sure to list the company’s name, address, phone numbers, and physical address in a location that is easily found.
2) The Home Page is Inadequately Formed and Difficult to Interpret – A customer should be able to see the name of your organization and the services you contribute within four seconds of pulling your web page up.
3) Services are Not Listed – Insurance consumers like to use one agent for all of their insurance requirements. Don’t miss this shot to cross sell. Let your visitors and your customers know about all of the services you offer.
4) Content is Old and Dated – Keeping content contemporary on your internet page not only encourages prospects to keep coming back Christian McCaffrey Womens Jersey , but also increase your ranking on search engines.
5) Privacy Policy Not Visible – With identity theft on the rise, prospects want to know the data they submit will be well protected.
6) Poor Advertising of the Site – Advertise your internet site. List your website address on everything from your business cards to your front door.
7) Not Cross-Browser Compatible – According to NetApplications, Microsoft’s Internet Explorer has experienced a continuing downswing every year with their current market share only being 66%. Look at browsershots.org, a free online courtesy that will produce screenshots of your site in different browsers to establish compatibility.
8) No Personal Picture or Background Info – At a minimum Marquis Haynes Womens Jersey , insert how long you have been in business, your mission statement, and what makes your company stand out from your rivals.
9) Customers Not able to Communicate Via the Website – Don’t surrender a prospect because they have no way to interface with you electronically. Incorporate forms, such as quote Rashaan Gaulden Womens Jersey , claim, and payment forms for your visitor to send information to you.
10) Typos and Grammatical Error – A sure-fire way to turn off a purchaser is with a typo or an inaccuracy. Even if your website editor includes a spell checker, still have a second set of eyes evaluate your content.
Clients and potential customers who come in contact with your insurance agency expect to find a reputable business on the web, so don’t jeopardize your credibility by not being present.
Insurance Website Builder offers professionally composed insurance websites templates for independent insurance agencies at a very manageable price. We offer a complete set of tools to help agents market to unique consumers as well as nuture connections with current clients.
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